PROFILE

This is a list of highly persuadable consumers who have been reached by telephone and have agreed to listen to a presentation soliciting a magazine subscription package. Some twenty five percent of the calls placed result in the customer giving all of their delivery information, which automatically enters them into a vacation sweepstakes contest. Of these responders, about 40% agree to purchase a multi-year package of magazine subscriptions ranging from $200 to $600. All of the names on this list are credit card holders. Age range is from 21 to 55 years old with an average income of $30,000 - $65,000 per year.

This is a highly responsive list of telemarketed buyers and responders, that would be perfect for any sweepstakes, magazine or vacation offer. This list will also respond to other opportunity offers, contest and puzzle offers, lower end catalogue and merchandise offers and all telephone solicitations.

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To find out more about this list, and how DAJ Direct can help you with your businesses' Direct Marketing needs,
Please contact ROBERT:

Phone: (801) 745-9457       Fax: (801) 382-6030

email: info ("at") dajdirect ("dot") com

1501 Westcliff Dr. Suite 325 Newport Beach CA 92660
  

Source
Out Bound Telemarketing

Running Charges $8.00

Minimum Order
5000

2 Sample mail pieces must accompany order

Payment is due for gross names shipped. A cancellation fee of $50 plus running charges will be charged on all canceled orders. Full payment is required on all orders canceled after the mail date.

While we believe that the information contained herein is accurate, we do not represent, warrant or guarantee such information nor the outcome of any mailing program

Source:

This indicates from what type of advertising the list was generated, i.e. magazines, newspapers, direct mail etc.

Average Unit of Sale:

This is the average purchase price that the buyers on the list have previously paid for a mail-order item. This gives an idea of the type of market the list represents.

Selections:

If you purchase enough names (5000 minimum) you are able to select specific segments of the list divided up as indicated on the card, i.e. gender, occupation etc. You can select one or more segments at an additional cost per thousand, (the letter M indicates 1000 names) per segment as indicated on the data card.

1. Occupation Segment--Teachers, students etc. Indicate a specific occupation when ordering.
2. Card Buyers--Those who purchase with credit cards only.
3. Key Coding--This is a code specific to your order, placed with each name on the list. Particularly used for peel-and-stick and Cheshire labels. This code allows you to keep track of which list your returns are coming from. Especially important if you are mailing several lists over a specific period of time.
4. Publication--Particular newspapers, magazines etc.
5. SCF--Selected by the first three digits of a zip code.

Addressing:

How you will receive your lists from us. Your choice.

1. P/S Labels--Pressure sensitive labels.
2. Modem--Various electronic methods. i.e. bulletin boards, email etc.
3. Mag Tape--Magnetic tape sold by the file.
4. 3.5 Disk--Computer floppy disk. Sold by file.
5. Cheshire Label--Used for Cheshire automatic labeling machines.
6. Email-Fastest way to get your list. Comes as a comma deliniated file.
   

What the Information in the Upper Left Top of the Page Means

You see this something like this:

90,000 12 Month Master File $75.00/M

It means:

There are approximately 90,000 names generated in the last 12 Month Master File list. These names cost $75.00 per thousand, as is, without add-ons.

If there is more than one list listed, they are organized top to bottom from the newest to the oldest.